Binalot’s Unveils Its 37th Store at Robinsons Ermita

In a culinary spectacle that swept through the bustling streets of Manila, Binalot’s celebrated the grand opening of its 37th store at Robinsons Ermita on Sunday, November 26, 2023. Nestled on the third floor of the iconic Robinsons Ermita mall, this latest addition to the Binalot’s family promises to bring the authentic flavors of the Philippines to the heart of Manila. The event was a star-studded affair, graced by the presence of esteemed franchisees Usec Mark Steven Pastor and Divine Grace Pastor, along with fellow franchisee Davin Michael Dayan. Adding to the family atmosphere, Stevie and Deric Pastor, the children of Mark and Divine, were also in attendance, making the grand opening a truly special and memorable occasion.

Binalot’s strategic choice of Robinsons Ermita as the site for its 37th store reflects the brand’s commitment to making Filipino cuisine accessible to a diverse audience. Positioned on the third floor of the mall, the new store offers patrons a picturesque view of the Manila skyline while immersing them in the vibrant atmosphere of one of Manila’s premier shopping destinations.

Usec Mark Steven Pastor and Divine Grace Pastor, the dynamic husband-and-wife duo, graced the event with their presence, embodying the spirit of Binalot’s commitment to excellence. As franchisees, they have played an integral role in bringing the taste of the Philippines to a broader audience. Their dedication to the brand and passion for Filipino cuisine were palpable as they shared their journey with attendees.

Davin Michael Dayan, another esteemed franchisee, added to the celebratory atmosphere. His commitment to upholding the Binalot’s legacy was evident in the quality of the dishes served at the grand opening. The collaborative efforts of these franchisees have not only expanded the reach of Binalot’s but have also contributed to the cultural tapestry of Manila’s culinary scene.

The grand opening was a true family affair, with the attendance of Stevie and Deric Pastor, the children of Usec Mark and Divine. Their presence highlighted the family-oriented ethos of Binalot’s, where the love for food and culture is passed down through generations. The Pastor family’s involvement added a personal touch to the event, making it a celebration of both culinary excellence and familial bonds.

The grand opening of Binalot’s 37th store at Robinsons Ermita marked a milestone in the brand’s journey, bringing the essence of Filipino cuisine to a new and vibrant locale. With esteemed franchisees Usec Mark Steven Pastor, Divine Grace Pastor, and Davin Michael Dayan leading the way, Binalot’s continues to weave its culinary magic, creating an immersive experience for diners and leaving an indelible mark on Manila’s culinary landscape. The event was not just an opening; it was a celebration of Filipino flavors, hospitality, and the unwavering spirit of the Binalot’s family.