Binalot officers with members of Embrace, representatives from the local government of Nagcarlan, and residents of Barangay Buhanginan enjoy a classic Pinoy boodle fight to celebrate the launch of the Eggciting Harvest Project.
The fruitful relationship between Binalot and Barangay Buhanginan in Nagcarlan, Laguna, started after the devastation of Luzon by Typhoon “Milenyo” in 2006. Harsh winds and heavy rains damaged most of the banana leaves which were being supplied to the fast-food chain.
“Banana leaves are very fragile and most of the trees and leaves were ripped by the strong typhoon. We were then forced to import our leaves from Iloilo but the costs were not sustainable. That was the time we decided to go straight to the source,” recounts Rommel Juan, CEO of Binalot Fiesta Food, Inc.
And so the search for the source started, leading Juan to the quaint town of Nagcarlan nestled at the foothills of the mystic Mount Banahaw in Laguna.