Wide selection of restaurants and quick delivery time are key factors in GrabFood’s sustained growth
GrabFood, the food delivery service of ride hailing platform Grab, is the number one food delivery platform among users in Manila, according to third party market research done by Kantar TNS.
In an online survey conducted among food delivery platform users with transactions from the past four weeks, Kantar reveals that GrabFood has consistently outperformed competitors in the Philippines since December 2018, with majority of users saying GrabFood was the food delivery platform they used most often.
Just six months after GrabFood’s launch in the Philippines, GrabFood overtook other food delivery services that have been in the market for years. About 47 percent of Filipino consumers who use food delivery apps voted for GrabFood as their app of choice, followed by FoodPanda at 30 percent, and HonestBee at 23 percent of the total votes.
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