Franchise

The Business Development Department
BINALOT FIESTA FOODS, INCORPORATED
3481 B-2B Sta. Ana Drive, Barangay Sun Valley, Parañaque City, Philippines 1700
M: +63 917 128 5157
M: +63 915 389 1723
M: +63 917 129 9622
E: ilovebinalot2@gmail.com
www.binalot.com
or click here for franchise inquiry form

Franchise Options

Binalot offers flexible franchise formats—from full restaurants to compact kiosks—designed to fit different investment levels and locations. Each concept delivers its signature Filipino meals with a proven system and strong brand appeal.

SMART BOX

Small Space. Big Filipino Flavor.

Floor Area: 18 sqm – 72 sqm
Estimated Investment: PHP 2.6M – 4.3M

A revolutionary prefabricated modular Binalot store designed for faster expansion, lower investment, and flexible locations. Built using modular container architecture, the Smart Box allows entrepreneurs to open a fully operational Binalot store almost anywhere.

Open a BINALOT, ANYWHERE!
• Bare lots
• Parking areas
• Beach properties
• Resorts & campsites
• Transport terminals
• Provincial growth areas
• Pop-up commercial zones

FULL STORE

Floor Area: 60 sqm – 120 sqm
Estimated Investment: P3.5M to 5M

A complete dine-in experience showcasing the full Binalot brand.

In-Line

Floor Area: 25 sqm – 60 sqm
Estimated Investment: P2.5M to 3.5M

Designed for mall and commercial strip locations with dine-in capacity.

KIOSK

Floor Area: 6 sqm – 25 sqm
Estimated Investment: P1.5M to 2.5M

Ideal for high-traffic locations and entry-level franchise investors.

INCLUSIONS

Franchise fee:

P700,000 + VAT
Mega Manila

P800,000 + VAT
Provincial & Inter-Island Locations

Renewal:
50% of Franchisee Fee (6 Years)

Term & Renewal
Term: 6 Years
Renewal Fee: 50% franchise fee

What’s Included
• Site Evaluation and Location Assessment
• Comprehensive Initial Training Program
• Pre-Opening Support and Store Launch Assistance
• Initial Inventory Package
• Complete Operations Manual and Systems

Ongoing Fees
Continuing Service Fee: 5% of Net Sales
Marketing Support Fund: 2% of Net Sales

PROCEDURES

STEP 1

  1. Franchise applicant submits a Letter of Intent together with his resume and a vicinity map of the proposed site, if any.  Letter is sent via e-mail and is addressed to the following:

    The Business Development Department
    BINALOT FIESTA FOODS INCORPORATED
    3481 B-2B Sta. Ana Drive, Barangay Sun Valley
    Parañaque City  1700
    Philippines
    Email: ilovebinalot@gmail.com

  2. The Business Development Officer contacts the Franchise applicant who will be asked to attend a franchise orientation.
  3. Franchise applicant then submits an accomplished Franchise Qualification Form which will be provided by the Business Development Officer.

STEP 2

  1. Franchise applicant undergoes a preliminary interview.  If favorable, he takes a franchise suitability test.
  2. Franchisor inspects the proposed location.  Franchisor may also present a list of sites to the Franchise applicant.
  3. If the site passes the basic evaluation process, franchise applicant gives a reservation fee of PHP20,000 for Metro Manila and PHP40,000 for provincial areas, covering a 30-day period.   Note that the reservation fee is transferable to another location and deductible from the franchisee fee; however, it is non-refundable.
  4. Franchise applicant conducts a market study which is later on validated by the Franchisor.

STEP 3

  1. Site approval is secured.
  2. The Business Development Officer presents to Franchise Applicant the financial projections and investment estimates.

STEP 4

Franchise applicant signs a Memorandum of Agreement and Franchise Agreement.